"Deano: Male Prostitute"

Situation: Dean-O was a street hustler who needed help becoming more approachable. Things were slow on the Boulevard and he was frustrated - but confident that once invited to the car he could close the deal. It was gettimg invited over that was proving to be tricky.

Solution: Flash cards made from cardboard box flaps stacked in the small of Dino’s back could be taken out quickly and flipped through for a low-tech, on-the-street PowerPoint-style presentation.

Flash cards / rationale:
(1) Dean-O: Introduces our little trickster
(2) O=Oh yeah: Dino’s pleasure philosophy
(3) Clean*: Deano’s most popular sales feature
(4) 8.5” + Big Nuts: Descriptive Packaging

Life Scripts™
Because life's not so hard when you know what to say.